课程名称:旅游规划与战略
英文名称:Tourism Planning and strategies
授课教师姓名:陈家刚
授课教师职称:副教授
学分:2
授课方式(讲授或讨论以及各授课方式的学时安排)
讲授、讨论、游学实践、自修写读书笔记
主要内容简介
本课程从规划学的理论体系和战略任务入手,结合旅游业发展的实际需要,从规划的意义与技术套路,规划的类型与层次结构,规划的发展与现实转变,规划的管理与实际操作等角度,全面、系统地为同学们展示了旅游规划的学科魅力及其在旅游宏观管理中的战略作用。本课程还从“学以致用”的角度,为同学们设计了游学现地教学环节,把课堂讲授与实地调研紧密结合,把抽象的理论思考与现实的实践考察紧密结合,达到理论联系实际的教学目的。为培养同学们自主学习的能力,本课程还安排了个人自修、撰写读书报告的教学环节,以提升同学们从事科学研究工作所必备的资料整理与分析审读能力。
This course from the theoretical system and the strategic task of planning,Combining the actual requirement of tourism development,From planning and technology, the significance ofThe type of planning and hierarchy,The development of planning and reality shift,Planning management and practical point of view,Comprehensively and systematically to show the students the charm of tourism planning subject and its strategic role in tourism management.This course also from the perspective of knowledge,Designed for students to study in situ teaching link,Close combination of lectures and field research,The abstract theoretical thinking and realistic practice together,Achieve the aim of teaching theory with practice.To cultivate students the ability of autonomous learning,This course also arranged the personal practice,The teaching link in written book report,In order to enhance the students engaged in scientific research work necessary reading data compilation and analysis ability.
考试考核方式(开卷考试、闭卷考试或文献综述等)
闭卷考试(专业常识、理解思考、案例分析)
教材
自编讲义
主要参考书目及文献:
1. [英]克莱拉·葛利德著,规划引介,中国建工出版社,2007
2. [英]耐杰尔·埃文斯著,旅游战略管理,辽宁科技出版社,2005
3. 吴必虎著,区域旅游规划原理,中国旅游出版社,2001
4. 保继刚等著,旅游规划案例,广东旅游出版社,2003
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